I love this step. Just like the theory of golden cycle, we have to dig out the ultimate reason to know what motivates us to take actions. Whatever the result is, it is neutral.

However, after long term socialization, people tend to follow social expectations instead of inner thoughts to direct their lives. "Atomic Habits" is a popular book but only for those who are willing to find out the deep mindset to make changes. It's a seed. The result is still up to readers' actions.